Privacy
Statement
Privacy Policy and General Terms and Conditions
E-Edge AB
Organization number: 556297-9764
Address: Sankt Månsgatan 11B
222 29 Lund
E-edge is responsible for the processing of your personal data throughout the entire organization inkluded data collected in our educational site www.e-edgeacademy.com
INTRODUCTION
The privacy of our customers and users is of utmost importance to us. We are committed to ensuring that individuals feel secure when providing us with personal data. We maintain well-defined processes to guarantee that personal data is consistently protected and that data processing is performed in accordance with applicable laws.
This policy outlines the reasons for our processing of personal data within our operations and the methods employed. It further clarifies how you can access information regarding the personal data we have collected about you, the legal justification for such collection, and the procedure for requesting data deletion.
WHERE THIS POLICY APPLIES
This policy is applicable whenever E-edge AB handles personal data, which includes information gathered when an individual:
- Subscribes to a digital publication
- Enters any of our contests
- Reaches out to our client support team
- Procures any of our services
- Participates in our educational programs
- Registers for any of our organized events
- Creates an account on our online platforms
- Joins our informational presentations
E-edge AB disclaims any legal liability for external websites accessible through links on www.e-edge.se, www.e-edgeacademy.com and directs users to those respective entities for inquiries regarding their data processing practices.
WHY DO WE COLLECT PERSONAL DATA?
We collect personal data to streamline our operations by delivering services tailored to our users' and customers' preferences. This includes, for instance, gathering data for:
- Customizing service offerings
- Ensuring compliance with legal requirements
- Communicating with our user base
- Managing our educational programs
- Safeguarding user security
- Fulfilling contractual obligations
- Targeted marketing initiatives
HOW DO WE COLLECT PERSONAL DATA?
We obtain a substantial portion of the personal data we process through online forms, such as when a customer purchases a service, subscribes to our website's newsletter, or applications. Additionally, we store personal data via email communications. We also collect data through physical documents, for instance, during information sessions or client meetings.
Furthermore, we may acquire personal data from external sources, including information provided by a course participant regarding the purchaser of a course, billing details, their supervisor, or an external source for record maintenance.
LEGAL BASES FOR THE COLLECTION OF PERSONAL DATA
The collection of personal data requires a legal justification for that particular collection. Below is an overview of the legal foundations that support our operational activities.
AGREEMENT
An agreement acts as a formal arrangement that permits the collection of personal data between us and a user.
LEGITIMATE INTEREST
We rely on legitimate interest as a legal foundation for personal data collection, which signifies a mutual interest between our company and the data subjects. For instance, we may collect personal data during a transaction to improve our services, driven by the belief that this development is advantageous for both us and our customers.
LEGAL OBLIGATION
When relying on "legal obligation" as a basis, it indicates that statutes or regulatory provisions necessitate the data controller to handle particular personal data in their operational activities.
CONSENT
Consent represents a legal basis where you provide your authorization for your personal data to be processed for specific purposes. You retain the right to revoke this consent at any time.
PERSONAL DATA WE COLLECT FOR ADMINISTRATIVE PURPOSES
We collect various types of personal data, including:
- Our customers' and users' first and last names, email addresses, postal addresses, phone numbers, and other similar contact information. Legal basis: Agreement.
- Passwords, personal identification numbers, and other security information for account access to our databases. Legal basis: Legitimate interest, agreement.
- Information necessary to process our customers' purchases, which may include references, payment method numbers, security codes, bank account numbers, and personal identification numbers. Legal basis: Legal obligation, agreement.
PERSONAL DATA WE COLLECT FOR SERVICE DEVELOPMENT
We collect information related to:
- Our customers' and users' platform behavior, such as their chosen activities or purchases. Legal basis: Legitimate interest.
- Reports on errors or improvements, including search queries and email correspondence. Legal basis: Legitimate interest.
PERSONAL DATA WE COLLECT FOR MARKETING PURPOSES
We collect data from various sources, including:
- Individuals participating in our marketing and information campaigns, such as through articles and films. Legal basis: Legitimate interest, agreement, consent.
- Our customers' and users' purchasing processes, including downloads and event registrations. Legal basis: Legitimate interest, agreement, consent.
- Formal purchasers among our customers, such as contact details for course orderers and supervisors. Legal basis: Legitimate interest.
PERSONAL DATA WE SHARE WITH THIRD PARTIES
Your personal data may be shared and handled by external parties. While we remain the data controller for the shared data, these third parties may, depending on the situation, act as independent data controllers, joint data controllers with us, or our data processors. The following are examples of when your data might be shared with and processed by third parties:
- We disclose personal data when legally requested by a Swedish authority or when we identify potential legal issues. Legal basis: Legal obligation.
- For transaction processing, we share data with banks and financial institutions, who are legally restricted to using the data solely for the transaction. Legal basis: Legal obligation.
- We may share data with educational system providers, like course participant names and email addresses, for service delivery. Legal basis: Agreement, legitimate interest.
- Data is shared with entities hired for service improvement, such as market research companies. Legal basis: Legitimate interest.
- We may share data with group companies, service providers, legal advisors, auditors, and consultants as needed. Legal basis: Agreement, legitimate interest, legal obligation.
WHERE AND HOW DO WE STORE PERSONAL DATA?
We exclusively process your personal data within the EU/EEA. We implement suitable technical and organizational measures to protect against unauthorized or unlawful processing, access, loss, destruction, or damage, thereby maintaining an appropriate level of security.
We utilize data processors for both the storage and operational handling of all personal data. These processors may, in certain circumstances, access personal data for IT system maintenance or technical support. Our data processors are bound by stringent contractual confidentiality obligations.
HOW LONG ARE PERSONAL DATA STORED?
We keep personal data only as long as it's needed for its original, stated purpose. Data no longer serving its purpose is deleted, following our established identification procedures. Generally, we retain data for up to 24 months post-collection, unless there's ongoing interaction with E-edge, legal storage requirements, or an active agreement.
You can opt out of invitations, newsletters, or marketing via email or SMS at any time by replying or using the unsubscribe link in emails. We will immediately stop processing your data for marketing upon request.
COOKIES
Cookies are text files containing information stored on your device (e.g., your computer, mobile phone, or tablet) when you visit a website. Cookies may, in some cases, contain personal data. We use cookies on our website.
PROFILING
We might work with advertising networks and service providers to produce internet advertisements. These ads are customized to your preferences based on data from our website, other digital services, or social media, a practice called profiling. We analyze your behavior to offer relevant marketing, benefits, discounts, product details, and event invites.
You can always object to your personal data being used for direct marketing, which includes profiling. Direct marketing refers to all proactive marketing methods like mail, email, and SMS. These rights are not applicable when processing is required for entering into or fulfilling a contract with you or if such processing is allowed by relevant legislation.
HOW TO FIND OUT WHAT PERSONAL DATA WE HAVE COLLECTED?
Individuals with personal data stored at E-Edge AB can request a free register extract of their data within one month. This document will outline the data's collection method, current usage, and legal basis. Request approval requires proper identification to safeguard against unauthorized access to someone else's personal information. Please note that additional copies may be subject to an administrative fee.
Requests should be sent to: dataprotection@e-edge.se
Data Correction Privileges
You are granted the right to rectify any inaccuracies or impose limitations on the processing of your personal data without undue delay, contingent upon certain conditions. Should you perceive that E-edge AB is processing personal data about you that is inaccurate or incomplete, you may insist on its correction or supplementation.
Data Deletion Rights
You are also entitled to the erasure of your data, particularly if it is no longer indispensable for its intended purpose or if its processing is grounded in consent that has been withdrawn. However, it is important to note that legal obligations or contractual agreements may preclude the deletion of your personal data.
Objection to Data Processing
As a registered individual, you are at liberty to object to the processing of your personal data at any given moment, particularly if the lawful basis for such processing is predicated upon a balance of interests. Moreover, you retain the prerogative to object to the processing of your personal data for direct marketing purposes at any time.
Data Portability Entitlements
As a registered individual, you have the right to procure the personal data you have provided to E-edge AB, in their role as data controller, and to transmit this data to another data controller (data portability). This entitlement is, however, contingent upon technical feasibility and the necessity of the processing for the execution of a contract.
Complaint Submission Rights
In the event of dissatisfaction with our handling of your personal data, we urge you to reach out to us using the contact details provided at the start of the statement or to
dataprotection@e-edge.se. Additionally, you are entitled to file a complaint regarding our data processing practices with:
Integritetsskyddsmyndigheten
Box 8114
104 20 Stockholm
imy@imy.se
CHANGES TO OUR PRIVACY POLICY
This privacy policy is subject to change. The latest version can be found here. We advise you to visit our website frequently to ensure you have the most current information regarding our handling of personal data.
CONTACT
E-Edge AB
Organization number: 556297-9764
Address: Sankt Månsgatan 11B
222 29 Lund
academy@e-edge.se
info@e-edge.se
dataprotection@e-edge.se